Tuesday, July 19, 2011

Palin Movie Has Below Average Opening

The mis-named movie about Sarah Palin, The Undefeated, opened last weekend. And it certainly hasn't debuted as the blockbuster Palin fans had hoped it would be. It was hoped that the movie would serve as a possible springboard for a Palin presidential candidacy, but it looks now like most Republicans don't even want to see this dog (all the critics have panned it.

The film was only opened in 10 cities -- all deemed to be in areas where Palin is popular (Dallas, Houston, Atlanta, Denver, Phoenix, Orlando, Indianapolis, Kansas City, Oklahoma City, Orange County). The Hollywood Reporter says the film only grossed between $60,000 and $75,000, or between $6,000 and $7,500 per theater. An average opening (something not desired by filmmakers) would be a theater average of $10,000.

The filmmaker, Stephen Bannon, is obviously a deluded man. He's claiming the movie is a smash hit, and will gross much more per theater when released in larger cities (although Dallas, Houston, Atlanta and Phoenix sound like pretty large cities to me). He also claims the theater average is good because the film wasn't advertised. That's not exactly true -- in fact, it's not true at all. Pro-Palin organizations have been pushing this movie hard through the mail and the internet for weeks now.

The truth is that only the most die-hard Palin fans have any desire at all to see this turkey, and once they have seen it theaters showing it will be deserted. I would be very surprised if this movie is still in any theaters past this month.

2 comments:

  1. Inside Palin Campaign HQ - Launch of 'The Undefeated' Fails.

    http://vimeo.com/26485111

    ReplyDelete

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